Have you started to notice Quick Response codes (called QRcodes) popping up on advertising, packaging, bus benches, you name it?
We have too, so that’s why we decided to create a QR code campaign for our familiar Red Kettles.
This year, in addition to Square credit card readers in some markets, traditional text-to-give campaigns and the Online Red Kettle, The Salvation Army here in the Western US is inviting our field units to add a QR code to their Red Kettle signs and give it a try.
Our Territorial Commander, Commissioner Jim Knaggs loves the idea. Click on the white arrow in the video below to learn how to use a Quick Response code.
Our QR codes allow users to scan the code with an app on their smartphone to make a $10 donation to the Army. Once they initiate the scan, their phone will be set up to make a text-to-give donation.
Then, all users need to do is hit send to initiate the donation. Immediately theyâ€™ll receive a confirmation request from mobilecause.com for a $10 donation. Once they reply with “yes,” the donation will be added to their phone bill by their mobile carrier.
All the materials to start a QR code campaign for our kettles is ready and waiting to be downloaded at www.sadropbox.com. Just print the appropriate code on removable Avery #5164 labels, affix one to the front (and back!) of each kettle sign and you’re ready to go.