As a founding partner of #GivingTuesday, our good friends at jcpenney join the nationwide movement today November 27, on the first day of their ‘jcp Holiday Giving Tour.’

The #GivingTuesday initiative unites families, communities, companies and individuals to inspire Americans to join in acts of giving and celebrate our country’s great tradition of generosity.

jcpenney stores will also be providing acts of generosity to customers throughout the holiday season by distributing collectible holiday buttons featuring one of 50 classic designs and holiday expressions.

A unique code on the back of each button will offer customers a chance to win one of millions of gifts including great American vacations, tickets to The Ellen DeGeneres Show, jcp merchandise, gift cards, and more.

jcpenney will also be celebrating #GivingTuesday by donating one dollar to The Salvation Army — up to $100,000 — for every jcpenney holiday button redeemed at on November 27.

So get over to your local jcpenney store today and grab a button to help The Salvation Army.

And, from now until the end of the year, the jcp Holiday Giving Tour’ is making it possible for customers to give back.

With support from their charitable giving program, jcp Cares, customers can donate to The Salvation Army by rounding up their store purchases to the nearest dollar and giving the difference to The Salvation Army.

Whenever you shop at jcpenney this Christmas, you can ’round-up’ for The Salvation Army and help folks in need.

We think jcpenney is one of the best companies around and we’re so pleased and honored to have their support, now and all year long!

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