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November 26, 2014 – | No Comment

For 123 years, The Salvation Army Red Kettle has been an important symbol of Christmas giving and a reminder that as long as there are people who lack the necessities of life, our Army will be here to help. Our donors surprise us every year by being even more generous than they were the previous year. Thank you for caring for your neighbors in need!

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Home » History, New York Times Ad Supplement, Programs

The Salvation Army helps people “…get reunited, they way they should be.”

Submitted by on June 13, 2014 – No Comment

NYTimes Ad MPBThe Salvation Army’s Missing Persons Department helps put families back together who’ve been separated because of divorce, war, family arguments, and more.

Even though most of us have the whole world – and almost everyone in it – at our fingertips online, those who want to make contact with an estranged family member often want a Salvation Army case worker to make the first move.

:: Click here if you’d like to find out more about finding a lost loved-one.

Back in the late 1960s, we referred to the program as our Missing Persons Bureau.

Artist Ronald Ayon created a beautiful tribute to the family reunions we help facilitate with the stylized Salvation Army shield pictured here.

His work was featured in a 1969 New York Times advertising supplement that promoted the good work of the Army in New York City.

The artwork was made by students at the Art Center College of Design in Pasadena, directed by the ad agency J. Walter Thompson, and paid for by generous supporters.

Photographs of the work from the 1969 ad supplement are being featured on this blog as a Friday feature. Stay tuned for more or click here to see past entries.

This is the copy included with the Missing Persons Bureau artwork:


 

“People lose touch with one another. And they need help getting together again. So they come to The Salvation Army’s Missing Persons Bureau. And the Army searches, the word over if need be, until they find them. To get people reunited, the way they should be.”


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